Beauty starts from
the head.

Straight, curly, frizzy, treated or coloured: your hair is an expression of you, your routine, and your personality.
The head is where true beauty begins, the type Vitalcare enhances with products specially designed to meet all needs, for all hair types.

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Line

Hair Parfum

Hair Parfum

Vitalcare Hair Perfumes transform every gesture into a unique sensory experience. Fragranced treatments enriched with strengthening Keratin that add shine, softness, and protection to the hair, helping to fight frizz and external odors, for hair that feels fresh, luminous, and wrapped in on-trend, enveloping fragrances.

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Line

Laminplex

Repairing Laminating Treatment

Vitalcare Laminplex has been named Product of the Year 2026 in the Hair Care category. Voted for by over 12,000 consumers for its innovation and effectiveness, Laminplex is a laminating repair treatment designed to brighten and strengthen the hair structure from root to tip, leaving it shinier, softer and healthier.

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Line

Hyaluker

New energy, new hydration

Deep hydration, visible strength. Vitalcare Hyaluker nourishes and strengthens dry hair from root to tip, leaving it soft, voluminous and radiant.

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PHYLOSOPHY

Hyaluker

Safety, colour, beauty

Nothing says more about a person than their hair. Whether it’s worn loose on the shoulders during a dinner party, tied back with an elastic while jogging, dishevelled in the early morning or styled for a party: every woman’s hair changes and follows her rhythms, desires and ambitions, changing the shape of her face and with the power to change even her mood.

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Research

Research that shapes
your hair.

The Vitalcare research team brings passion, experience and professionalism to the laboratory, studying ever-new raw materials and active ingredients that offer safety, quality and solutions for all needs. A team of dreamers and creative talents who give life to innovative formulas for an idea of beauty that starts from the head.

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Line

+SENSE

More safety, more colour,
more beauty for your hair.

Vitalcare +SENSE is the permanent hair colour free of Resorcinol, PPD (Paraphenyldiamine), Ammonia, Silicones and Parabens. Thanks to latest-generation pigments, it ensures bright and long-lasting colour for a professional, permanent result.

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Liquid

Crystals

Shine for
your hair.

Vitalcare liquid crystals allow durable styling with beautiful shine. They give vigour, shine and softness to dry, brittle and dull hair.

Care for your hair
Vitalcare

Professional

Colour for your hair
from the comfort of your home

The Professional Colouring line is designed to offer professional results from the comfort of your home. Thanks to the range of colours and accessories, you can achieve a stunning result in complete autonomy with all the convenience of doing it when and how you like. The Colouring Cream formula is enriched with Silk Proteins.

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Colorazione con Keratina e senza ammoniaca.

Intense, brilliant, long-lasting

Colorazione con Keratina e senza ammoniaca.
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